Now that 2012's summer movie season has ended (Lionsgate's Expendables 2, starring Sylvester Stallone, Arnold Schwarzenegger, Jean-Claude Van Damme and virtually every other 'roided 80's action star you can think of, opened to $28.6 million last weekend, and is arguably the last big-budget "event" movie until October), it's important that we look back and remember what worked, what didn't, and what lessons studio executives had better take to heart as they gear up for Summer '13. There were overachievers (Marvel's The Avengers, $617 million U.S.) and underachievers (Battleship, $65 million), breakout hits (Ted, $213 million) and outright disasters (Rock Of Ages, $38 million); there was also, bless its heart, a 47th Ice Age adventure (Continental Drift, with $150 million stateside, plus another $644 million worldwide). All of these, plus more, warrant a discussion on the modern revitalization of the Hollywood blockbuster...
Friday, August 24, 2012
Wednesday, August 8, 2012
... FOR "WALT DISNEY'S ANIMATED FIFTY (PART 39 - 'DINOSAUR' EDITION)"
My continuing foray into
Disney's fifty official Animated Classics. As always, don't hesitate
to share your thoughts/memories/complaints in the comments
section below. Links to previous entries have also been included
below.
The Plot: When a meteor collides with Earth, an
Iguanodon raised by Lemurs makes the treacherous journey to the "Nesting
Grounds" - a mysterious valley believed to be untouched by the
devastation.
The Songs: None
Friday, August 3, 2012
... FOR "MARKETING PLOYS AND THE SORRY STATE OF ADS ON TV"
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